Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

Thursday

A Rare Buick Reatta Meeting in Los Angeles


The Buick Reatta is one of those cars with some fairly interesting details that only time will tell if it will become a collectable classic.

Presented in coupe form in 1988 with a soft-top convertible following in 1990, the Reatta was Buick's first modern-era two-seater model. Both body styles remained in production until 1991.

Unusually for a mass produced model, the Reatta was hand-built at the Reatta Craft Centre in Lansing, Michigan. Its platform was essentially a shortened version of the GM E chassis used by the Cadillac Eldorado, Oldsmobile Toronado and Buick Riviera, and was shared with the Cadillac Allante.

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Tuesday

Mercedes-Benz Takes Refreshed G-Class Off-The-Road in New TV Spots


Although one of the oldest models on the market since it was launched...two years before Ronald Reagan came into office, the Mercedes-Benz G-Class is also if not the, one of the most capable luxury off-roaders money (lots of it…) can buy these days.

And it is this quality that Mercedes-Benz wants to promote in its newest TV spots for the revised G-Wagen named "Style" and "Navigation", both of which can be viewed in the videos that follow right past the break.

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Monday

Ford Crowd Sources Video of New Focus ST Street Racing in Key West


With specialized performance cars, it's always best to think out of the box when it comes to commercials.

Instead of a humdrum TV spot, Ford and its advertising agency came up with the bright idea of having X Games Rally gold medalist Tanner Foust and stunt driver Greg Tracy drive the 2013 Focus ST hot hatch one-on-one through the narrow streets of Florida's Key West.

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Toyota Employs the Help of R2-D2 and C-3PO to Promote Prius Plug-in Hybrid


The Force continues to be strong with two of the most memorable robots to ever grace the silver screen, C-3PO and his plucky astromech companion, R2-D2, from the legendary Star Wars movie series.

In fact, it's so strong that Toyota used the two droids in a new commercial for its Prius Plug-in Hybrid in Japan.

Mind you, as noted on Leopaul's Blog, Toyota is not the first Japanese carmaker to employ the help of C-3PO and R2-D2 in a car advertisement as Mitsubishi had done the same for its Pajero SUV and the RVR back in 1996.

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Thursday

Acura Promotes 2013 ILX Compact Sedan in New Equal Parts Ads


Here's a sneak preview of Acura's new TV spots for the 2013 ILX compact sedan before they air on TV and cinemas across the country on June 4.

The Japanese automaker's marketing campaign is named "Equal Parts" and it targets the so-called Gen Y Audience, also known as the Millennial Generation or Millennials, which includes those in their 20s and 30s.

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Chevrolet Teams Up with Manchester United, Becomes its Official Sponsor for the Next Five Years


General Motors has signed up its Chevrolet brand as Manchester United's Official Automotive Partner. This is Chevrolet's first global football sponsorship in the automaker's 101-year history.

For the next five years, Chevy will attach itself to Manchester United's fan base of an estimated 659 million people around the world with a growing presence in Asia and especially in China.

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Wednesday

Kewl Volkswagen Original Parts Promotion Has Viewers Clicking on Spoof Videos


An advertisement doesn't necessarily have to be "in your face" to be effective. For example, take a look at the promotional concept that Brazilian ad agency AlmapBBDO prepared for Volkswagen's genuine auto parts.

The agency came up with the idea of placing special banners on popular video spoofs on YouTube. The ad reads, "Don’t accept imitations. Prefer original parts. Click here."

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Tuesday

You Don't Want to Get in the Way of this Lawyer…


Meet the most unconventional lawyer of Austin, Texas: Adam Reposa, also known by his nickname Bulletproof.

You may have heard the name before, as Reposa was found in contempt of court in 2010 after he made "a gesture simulating masturbation" while standing before a Travis County judge in 2008.

Now, the 37-year old attorney has once again turned the spotlight on himself after releasing a supposedly humorous advertisement on YouTube.

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Wednesday

New Cadillac Ad Admits that Audi A6 is Faster than the CTS…in Price Depreciation


We are going to confess that before we pressed play on Cadillac's latest advert, we thought the concept would be similar to the brand's previous commercial that pitted an Escalade against a Mercedes-Benz C-Class sedan

Disappointingly, this time, there was no race between the 2012 Cadillac CTS and the 2012 Audi A6 mid-size sedan.

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Saturday

After Ditching FaceBook Ads, GM Drops Out from 2013 Super Bowl as Well


With a very brief statement, General Motors, America's biggest automaker in terms of sales and third largest advertiser overall in the U.S., has announced that it will not buy any ads in the next Super Bowl in 2013.

"We understand the reach the Super Bowl provides, but with the significant increase in price, we simply can't justify the expense," said General Motors Global Chief Marketing Officer Joel Ewanick.

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Tuesday

New Scion Ad Highlights 2013 FR-S Coupe's Sporty Attributes


With a sports car like the 2013 Scion FR-S, there is really one thing an automaker should focus on in an advertisement and that is its handling credentials, which is precisely what Toyota's subsidiary is doing with its new commercial named "Sport is Back" as it prepares for the car's June 1 launch. Read more »

Monday

Buick Airs Former Victoria's Secret Angel TV Spot with 2013 Enclave


Buick has enlisted the help of former Victoria's Secret and Sports Illustrated swimsuit supermodel Marissa Miller to endorse its subtly redesigned for the 2013 model year Enclave crossover (any bets on which of the two will grasp your attention?).

We have already shown you a clip featuring a behind-the-scenes look at the commercial, but today, GM released the final TV spot, which you can watch for yourself in the video after the jump.

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BMW Highlights No-Cost Maintenance Plan in New Spots


One of the perks of buying a brand new BMW in the States is the German automaker's Ultimate Service policy, which is a no-cost maintenance program that covers the first 50,000 miles (80,450km) or four years of ownership, whichever comes first.

While the program is not new, BMW wants to tell more people about it with two new 30-second commercials named "Married" and "Tickets" created by the brand's advertising agency of record, KBS+.

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Believe it or Not, this is an Advertisement for a New Fiat


If you happened to stay tuned for the first 51 seconds of this 1-minute long commercial, what you would watch is a moment in a couple's relationship when the woman tells her man that she is planning to get breast implants.

The few seconds that remain show us a picture of the new Fiat Palio supermini before the camera once again returns to the man who fantasizes about plunging into his wife's enlarged breasts.

The ad was created by Leo Burnett Argentina with the scope of introducing the new Palio to the male audience. You can watch it for yourself in the video below the break.

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Sunday

Lincoln Selectively Goes Back into the Future for New 2013 MKS Commercial


A new Lincoln commercial for the redesigned 2013 MKS sedan takes us for a very quick spin through the luxury brand's history.

The spot starts from 1922 when the Ford Motor Company purchased Lincoln after it was forced into bankruptcy and stops in the mid-1970s, skipping almost three decades of history (wonder why…) before it showcases the new MKS.

You can watch the 30-second ad in the video after the break.

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Thursday

Obama Campaign Releases New Ads Touting Auto Bailout


While George W. Bush was the one to initiate the auto industry bailout in 2008, it is President Barack Obama who is trying to capitalize on it with the release of two new television advertisements as part of his reelection campaign.

In the first spot, Obama explains that while the decision to intervene in the auto industry was not popular, it was the right thing to do as it saved more than a million jobs in America and "restore middle class security".

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Wednesday

Sneak Peak at New 2013 Buick Enclave Ad Starring Supermodel Marisa Miller


First, it was Shaq O'Neal with a commercial for the LaCrosse followed by an ad featuring Ving Rhames for Buick's leasing program, and now, the Detroit automaker's marketing efforts continue with former Victoria's Secret Angel and Sports Illustrated swimsuit hottie, Marisa Miller.

The 33-year old super model stars in a new spot for the facelifted 2013 Buick Enclave crossover that will air nationwide on Monday, May 14, 2012.

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Tuesday

Mercedes-Benz Shows us the Darker Side of the C63 AMG Coupe Black Series


The most potent member of the C-Class Coupe family, the C63 AMG Black Series Edition, is the star of a new online video from Mercedes-Benz USA titled, for obvious reasons, the "Dark Side".

The short black and white spot shows the 510-horsepower (517PS) two-door model forcefully sliding around corners and at times, grunting its big 6.2-liter V8 powerplant (though not as near as much as we would have liked).

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R.I.P. Ralphie: Ford Sacrifices a Cane Toad in New Falcon EcoBoost Commercial


As part of the 240hp (179kW) Falcon EcoBoost launch in Australia, Ford's local division in cooperation with JWT Melbourne prepared a new online commercial called the "Cane Toad Road", which for the time being, is not intended for television.

The viral video kicks off by showing a pair of cane toads, which are native to Central and South America, but were introduced to the northeastern parts of Australia in the 1930s to control the beetle population.

The two cane toads are sitting on the road talking to each other before they notice a car coming their way. Ralphie, the male toad, sees no reason to move quickly as he rightly guesses from the sound that it is a four-cylinder model.

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Saturday

Greek Babe with Bikini-Top Stars in New Chevy Matiz Ad!



We know that you loved the Chevy Matiz TV ad with the sexy Greek babe that we showed you last week – if you haven’t seen it, don’t hesitate to click here. Turns out though that there’s a second Greek Chevy Matiz ad featuring the same Mediterranean hottie. Only this time she’s wearing a scorching mini shorts and a bikini top. If you watch the video really, really careful, you may also spot a red Chevrolet Matiz hidden somewhere…